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1-Minute Video

4 Powerful Elements for Your Brand Story

Addressing these topics in your message can help make you more relatable and memorable.

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Having a story that expresses who you are and defines your personal brand can help humanize you to prospects and existing clients. Storytelling can be an effective way of emotionally reaching clients because it connects with their needs in a way that facts sometimes may not. In this video, brand-building expert Kaplan Mobray, author of “The 10Ks of Personal Branding: (K)reate a Better You,” discusses four key elements to include in your personal brand story that can help you make a positive and memorable impression on clients.

Updated Mar 22, 2024
Published Nov 30, 2022
Insights Panel is a group of leading independent experts providing powerful insights into the challenges that you and clients face. 
Kaplan Mobray
Kaplan Mobray – Brand-Building Expert, Author of "The 10Ks of Personal Branding: (K)reate a Better You"
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